Method Recycling
Brand, Editorial, UI/UX2023—2024
One of Method’s key value propositions is the emphasis it places on good design. Its bins are incredibly long-lasting (with a lifetime warranty) and look fantastic. This means they don’t need to be hidden away in cupboards and under desks, and can take pride of place in an office (this visibility creates better recycling habits). One of my main jobs at Method was making sure that its entire brand reflects this focus on excellent design.
During my time at Method, I have led a homepage redesign to reduce bounce rate and better tell the brand’s story, as well as to better introduce customers to Method’s product system. I have also worked on a variety of editorial, digital and social media projects, and have helped to redesign the brand’s sales tools.